Hi, I'm Shruthi.
Web Designer. Graphic Designer. Marketing Specialist.
Featured Projects
Commanders Bloody Mary
Collaborated with our Director of Creative to bring the Commanders Bloody Mary Mix website to life, from initial concept to the e-commerce site. The design captures the brand's vibrant, eccentric energy, with a lifestyle and product shoot that seamlessly integrates with a visually engaging and immersive user experience.
The result is a bright, dynamic website that celebrates the fun and flavor of this unique brand.
Alpine
My first project as Creative Lead is a sleek, modern website for Alpine Energy Services. The design reflects the company’s innovation while staying rooted in the natural landscape where it operates. By combining striking visuals of the Colorado mountains with clean, futuristic design elements, the site conveys a sense of sophistication and connection to its environment.
This project sets the tone for crafting sleek, visually stunning websites.
Olivia Health
Designed a multimedia platform for a Philips case study, Olivia Health, providing inclusive pregnancy and childbirth resources for expecting mothers, partners, fathers, and family members. The platform prioritizes easy navigation, accessibility, and diverse support materials, ensuring all users find the information they need in an intuitive and welcoming space.
This project sets the tone for designing with a strong focus on accessibility and inclusivity.
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Behind Her Business
As the creative lead for the Behind Her Business website and podcast, I designed a bold and seductive brand identity that embodies the strength and empowerment of the woman at its core. The design seamlessly extends to social media, creating a cohesive, powerful presence across all platforms.
This project showcases a compelling synergy between bold aesthetics and meaningful storytelling.
Kidstown
A playful landing page for Kidstown Dental, designed to capture the caring nature of the practice. The page creates an inviting experience, using cheerful visuals and animal motifs to reflect the child-friendly atmosphere. With a concise and engaging layout, it effectively communicates key services while driving marketing leads.
This project sets the tone for creating designs that balances creativity with functionality.
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Web Maintenance
As part of my role, I handled web maintenance for various agency sites to enhance functionality, accuracy, and user experience. These sites helped me build a deeper understanding of web development while ensuring each site stayed fresh, functional, and aligned with
evolving brand needs.
Plant Parent
Plant Parent is inspired by my mothers love for gardening. When a user waters their plants or sends a message through the app, the pot glows to invite both users to interact with the connection. In the companion app, users can see their plant connections, create a virtual greenhouse, and customize their plant messages.
Exploring design that utilizes our innate biophilia to create an intuitive positive connection with our devices, our plants, and with others.
Solo
As a solo female traveler myself, I wanted to create an app meant to make planning and navigating a solo trip as seamless as possible. We wanted to create an interactive app that conceptualizes using Augmented Reality to travel confidently and safely.
This project set the tone for reimagining user experience for real-life scenarios.
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Sunni
Sunni's mission is to bring outdoor lighting into your home so that you feel more connected to natural sun patterns. This platform prioritizes users well-being in their everyday mental health practices. The design process involved extensive research to create a calming experience on the platform, that connects hormone levels, biophilia, and natural sun patterns to the design of Sunni.
Sunni won Best in Undergrad Research 2022 awarded by the Department of Visualization.
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Social Media
Specialist
From brainstorming and filming to editing and posting, the focus is creating cohesive, educational, and organic content that resonates with audiences while aligning with each companies marketing goals. By maintaining a consistent visual and marketing strategy, each post contributes to a unified brand presence.
Podcast
Specialist
In this role, I brought podcasts to life, overseeing everything from brainstorming and filming to launching on all platforms. To amplify the buzz, I created bold graphics and social media assets to drive engagement. This end-to-end approach showcases my ability to merge creativity with strategic execution.
Photography
As both a personal passion and a professional skill, I have been a lifestyle and product photographer for over six years. I have honed my craft to deliver photographs that are thoughtfully composed, framed, and edited to perfection. My work blends creativity and emotion with technical expertise to tell compelling stories through visuals, capturing more than what meets the eye.
